Hair thinning is one of those things nobody talks about until it happens to them. It is also, historically, expensive to address – clinic appointments, in-salon laser sessions, and a long wait to find out whether any of it worked.
Beauty tech brand SENSSE has just launched a home device aimed squarely at that gap. The SENSSE Aura Pro Laser Hair Device costs £159.99 and is built on a fairly specific premise: that scalp health, not hair product, is where fuller hair actually starts.
“For too long, our beauty routines have treated the scalp like an afterthought, stopping abruptly right at the hairline,” explains Victoria Crampton, head of Brand Marketing at Sensse Beauty, “We spend months nourishing the skin on our faces yet ignore the very soil where healthy hair begins. With the Aura Pro, we wanted to rewrite that narrative. We brought together deep-penetrating 650 nm laser light, invigorating EMS microcurrents, and targeted serum delivery into one seamless ritual turning what used to require costly clinical visits into an effortless, 10-minute daily luxury.”
What It Does Differently
Most at-home hair devices on the market rely on LED alone. The Aura Pro pairs LED with Low-Level Laser Therapy (LLLT) at a precision wavelength, which the brand says penetrates deeper into the follicle to stimulate growth and increase hair density.
It also stacks two other things on top:
- EMS & 3-Speed Massage: Integrated Electrical Muscle Stimulation (EMS) works alongside three
customisable vibration modes to increase blood flow and scalp elasticity. - Precision Infusion System: A built-in 10 ml automatic hair oil dispenser feeds scalp serums,
caffeine treatments, or growth oils directly through the massager pins during operation for maximum
topical absorption.
The idea is that you’re not just shining a light at your head- you’re stimulating the scalp mechanically at the same time, on the theory that a scalp with better circulation grows better hair.
There Are Three Tailored Treatment Modes:
- Hair Loss Mode (Red LED + LLLT): “Concentrated targeted energy to combat active hair thinning
and reactivate dormant roots.” - Oil Control Mode (Blue LED): “Formulated for oily, acne-prone, or irritated scalps needing clarity
and sebum balancing.” - Scalp Care Mode (Red LED + Blue LED + LLLT): “A holistic setting designed to maintain hair
density, reduce inflammation, and optimize long-term scalp health.”
The Science, Handled Carefully
LLLT is not a fringe claim. It has been used in clinical hair-loss settings for years and has a reasonable body of research behind it, particularly for androgenetic alopecia. Devices using it are widely available and some are regulated as medical devices in certain markets.
What’s harder to assess from a launch announcement is dosage. With laser therapy, wavelength, power output and treatment time do the work and “precision wavelength” in a press release isn’t the same as published specifications. SENSSE hasn’t shared comparative clinical data for the Aura Pro specifically.
The EMS and vibration additions are the newer, less-evidenced part. Scalp massage has some support for improving hair thickness in small studies.
Who SENSSE Are:
SENSSE is a London-born beauty technology brand built around a single idea – taking treatments that used to require a clinic appointment and shrinking them into something you can use on your sofa.
The brand describes itself as “dedicated to democratising advanced clinical skin and scalp treatments”, bridging professional aesthetic clinics and everyday at-home self-care with non-invasive tools built around light therapy, microcurrents and ergonomic design.
It’s a crowded positioning statement – half the beauty tech sector says some version of it – but SENSSE has the retail footprint to back the ambition. The Aura Pro is available at Look Fantastic, Boots, Argos and Very.
The £159.99 Question
Clinical LLLT caps and helmets typically run into several hundred pounds and sometimes over a thousand. In-clinic laser courses cost considerably more than that. At £159.99, the Aura Pro sits below almost everything with comparable claims.
The trade-off with handheld devices versus caps is coverage and consistency. A cap treats the whole scalp evenly for a set duration with no effort from you. A handheld device treats what you point it at, for as long as you remember to keep pointing it, which – realistically – is the variable that decides whether any of these things work.
Consistency is the entire game with hair devices. Results take months. The device that works is the one you actually use three times a week.
Why We Care
Because hair loss affects a very large number of women and the options have historically been either expensive, medicalised, or a shampoo making promises it cannot keep. There’s a real shift happening in beauty tech: the treatments that used to require a clinic – LED, microcurrent, radiofrequency, and now laser – are being unbundled into devices you own. Some of that is genuine democratisation. Some of it is clinical language doing marketing work.
Scalp health specifically has been having a moment, and this is the logical hardware endpoint of it.
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