L’Oréal Is Investing €331m To Turn Hyderabad Into The Silicon Valley of Beauty

Woman’s face analysed by artificial intelligence skin scanning technology, illustrating L’Oréal’s use of AI for personalised beauty and skincare diagnostics.

When a 116-year-old beauty empire places a €331 million bet on artificial intelligence – and chooses a location as its global nerve centre – it’s worth paying attention.  This week, L’Oréal confirmed it will establish a first-of-its-kind Beauty Tech Hub in Hyderabad, India positioning the city as a global base for AI-driven beauty innovation. Formalised…

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The Apple of Self-Tan? The Swedish Beauty Tech Brand Reinventing Fake Glow

COMIS MultiMist beauty device shown open with a smart capsule inserted, demonstrating capsule-based nanotechnology for mess-free self-tan and skincare application.

In an era where quiet luxury has crept into our wardrobes and fewer, better things defines our shopping habits, beauty is having its own tech-led reckoning. Enter Comis: a Stockholm-founded beauty brand (launched in 2021) that treats glow not as a gimmick, but as an engineering problem worth solving. Comis positions itself as “a next-generation…

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L’Oréal Just Dropped Two Major New Beauty Gadgets at CES 2026

Extreme close-up of lips wearing a nude pink L’Oréal lipstick, showcasing precise application, smooth satin finish, and advanced pigment technology developed by L’Oréal Groupe.

If CES has traditionally been the domain of robots, TVs the size of studio apartments and vaguely threatening AI demos, 2026 marked a noticeable pivot: beauty didn’t just show up – it dominated. Leading the charge was L’Oréal, which unveiled two major innovations designed to change how we think about hair damage, skin ageing and the…

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Genetic Biohacking: How DNA Insights Are Transforming Skincare, Ageing & Wellness

Personalised beauty has officially entered its sci-fi era.  What started as fringe experimentation in underground biohacking circles has made its glossy debut in mainstream aesthetics, bringing a new promise with it: beauty that begins at the cellular level. Forget guesswork, trends, or that friend who swears slugging changed her life – genetic and epigenetic testing…

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