The 5 Biggest Trends Which Broke The Internet In 2024

Nostalgia is dominating 2024 as the internet embraces the most viral trends of the year, according to a study by Skyline Social. From NSYNC’s legendary Bye Bye Bye dance comeback to TikTok’s obsession with Sabrina Carpenter’s Espresso moves, old favorites are driving the online conversation. Here’s a deep dive into what’s breaking the internet in 2024.

1st: NSYNC’s Bye Bye Bye Dance

Topping the charts with a final index score of 83.40, the *NSYNC Bye Bye Bye dance soared in popularity after its cameo in Deadpool & Wolverine. TikTok exploded with over 11 million videos, while Instagram saw 740,000 reels, as fans re-created the iconic choreography. The 90s are officially back, proving nostalgia has a place in Gen Z and millennial hearts.

 

 

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2nd: Sabrina Carpenter’s Espresso Dance

Landing the second spot, Sabrina Carpenter’s Espresso Dance brought caffeinated energy to TikTok in May 2024. With 1.2 million TikToks and 2.4 million Instagram reels, the VMA-winning track became the soundtrack for users worldwide. Its viral status, scoring 76.32, highlights Carpenter’s growing influence in pop culture.

 

3rd: Jools Lebron’s “Very Demure, Very Mindful”

Jools Lebron’s playful TikTok catchphrase “very demure, very mindful” transformed into a cultural meme. Garnering 669,900 TikToks and 98,490 Instagram reels in August, the phrase earned a 75.33 score, resonating with a generation craving humor and relatability.

 

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4th: Charli XCX’s Apple Dance

Charli XCX made waves with her Apple Dance, featuring stars like Daisy Edgar-Jones and Anthony Ramos. This July sensation boasted 1.6 million TikToks and nearly 300,000 Instagram reels, achieving a 68.67 score and securing its place as one of the year’s most memorable trends.

 

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5th: Ariana Grande’s Yes, and?

Ariana Grande’s subtle nod to her personal life with Yes, and? captivated fans in January. With 652,000 Instagram reels and 12,600 TikToks, this viral lip-sync moment scored 68.63, blending music and drama into an unmissable trend.

 

Sophie Ellis-Bextor and More Nostalgic Moments

Tracks like Sophie Ellis-Bextor’s Murder on the Dancefloor (boosted by Saltburn) and Natasha Bedingfield’s Unwritten prove that nostalgia rules in 2024. These classics, alongside new cultural phenomena like Brat Summer and Olympics-inspired dances, showcase the internet’s hunger for old and new.

 

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The Bigger Picture

Ash Davis of Skyline Social summed up the findings: “This year’s most captivating trends are ruled by nostalgia, proving movies and cultural moments can ignite digital phenomena.” From *NSYNC’s resurgence to Charli XCX’s bold moves, these trends are reshaping the way social media connects generations.

With platforms like TikTok and Instagram as trend incubators, the viral moments of 2024 remind us that what’s old can always feel new again. Stay tuned as this year’s wave of nostalgia continues to inspire, entertain, and dominate the feed.